YouTube summit 2017
Project overview
This poster was used at the YouTube Creative Summit 2017 as part of a set of 150 to celebrate some of the best-known channels on YouTube. I was invited to submit a design for the Fung Brothers channel and have it displayed at the event.
Deliverables included:
Illustrated poster
Concept statement
I wanted to try and offer a well-rounded portrayal of the channel so I reviewed their content and came up with four areas to focus on. In my review of their channel, I found out that these guys really enjoy food and offer up some cool content about how to eat well in various places around L.A. and New York City so that became the dominant feature here as well. From there I added aspects of hip hop, sports, and fashion to round out the design.
